User success = business success

Identify and deliver on users' needs

About Melanie

Melanie Clarke Sorensen photo

Background

Industry experience

  • Finance
  • Health care
  • Higher education
  • Advertising
  • Small business/non-profit

View my LinkedIn profile

Process

Define

  • the problem
  • the users
  • the goals
  • the research plan

>

Solve

Fail early, fail often:
design > test > refactor

>

Launch

  • Communicate changes
  • Monitor post-launch

>

Repeat

  • Plan for maintenance and improvement

Contact

design at melanieclarke dot com